Money conversations in relationships are notoriously complex. While couples readily discuss their dreams and aspirations, financial planning often remains an unspoken challenge—yet it's one of the leading causes of relationship strain in America.

Peas approached this challenge with an innovative solution: create a platform where couples at any relationship stage could begin their financial journey together, without the commitment of a joint bank account. This unique approach allows individuals to maintain their financial independence while working toward shared goals.

As Head of Design, I was tasked with creating a product and brand identity that would transform these potentially stressful conversations into opportunities for connection. The platform needed to appeal to diverse couples while maintaining the professionalism expected of a financial service.

My solution balanced approachability with trust-building design elements. I developed an interface that simplifies complex financial tasks, encourages transparent communication, and adds a touch of playfulness to wealth management. The result is a platform that helps couples build their financial future together, without sacrificing their individual financial independence and goals.